What Makes Renew King Different From Competitors?
When it comes to marketing your insurance agency to your existing clients, nobody does it better than Renew King. One of the main differences is expectations in how it’s used. Our competitors offer software where you need to login. Some also offer a text messaging service and physical “handwritten” cards as well. The “handwritten” cards are nice, but from a cost perspective can be very expensive as the average card costs around $1.59 each. If you’re sending 500 cards, that can be a $1,000 marketing cost.
Renew King is designed to be a service; hands off, so you can focus on running your agency. This is what makes us unique and different. You don’t need to do anything. It is a completely done-for-you marketing program. While we offer software you can login to, it is 100% okay to never login and the system will work the same.
Another major difference in the way we handle our customer survey and generate 5 star reviews. Our competitors will sends a traditional NPS survey which is more common among B2B companies and can be confusing to general public. When someone gives positive feedback, they then ask for a testimonial that gets stored in their database and they offer a widget that you can put on your website to display them. Then, they make a 2nd ask for a Google review so the customer has to copy and paste their testimonial and write it in to Google. This is where there is typically a huge falloff in reviews compared with testimonials for competitor product users. So, it is common to see an insurance agency with 500 testimonials and 80 Google Reviews. The testimonials are essentially worthless and don’t come with your agency when they cancel. Nobody sees them because why would they go to the website.
Renew King does not ask for a testimonial because we see the value in generating Google Reviews as most important for your agency. We also send a very simple yes/no green/red survey to make it easy to leave feedback on the experience. Over 60% of consumers have a Google verified email address, so simply asking them for the review this way generates a lot of new reviews for any agency.
A recent success story is that Renew King generated over 100 new 5 Star reviews in 60 days for a customer that had been with a competitor for over 3 years.
The biggest difference is the way we generate reviews and the service instead of another software you need to learn. Renew King also offers additional ways to grow your agency through automation such as monthly content, cross-sell campaigns and birthday greetings.
If you’re looking for a way to automate your agency reviews, give us a shot. Pricing begins at $79 per month and is offered on a month-to-month package so you can try it out and see if partnering with Renew King is right for you.
